1 Plus 1 Makes 3
where combined expertise gives you triple value!

The WebMarketing ToolBox for Small Businesses

The first tool in The WebMarketing ToolBox for Small Businesses is available!

Tool 1: The Best AWeber Strategies and Tactics for Small Businesses

The Best AWeber Strategies & Tactics for Small Businesses by 1 plus 1 makes 3TheE-book is based on our own experiences and successful implementation of AWeber's auto repsonder for our ethical email marketing. As independent specialised (rural) retailer we now reach prospects and clients in the whole of the UK and even beyond. Our success rate?

90% confirm their subscription, only a hand full ever unsubscribe and we convert many subscribers into clients.

The Strategies we use (trial and error discoveries) and which are now available to you too:

  1. Being Effective and Efficient with your email marketing from the moment you start with AWeber (if you have been using AWeber for some time now I will tell/teach you what, where and how to change certain settings to improve your results immediately)
  2. How to turn your 'sales' pitched into a logical sequence of messages, building up more trust between you and your prospect with every single message you write. Spreading your eggs over more baskets, baskets which all contain relevant and anticipated information that solves a pain/problem your prospect has.
  3. I'll show you where and how you can substantially grow the number of self-qualifying subscribers in the most ethical ways. Our own list, as small retailer, has grown over 250% in 1 year time and continues to attract 45 - 50 new prospects per month. No matter how small or large your existing list is or how large you want it to be, these simple and effective tactics are guaranteed to make the numbers soar.
  4. And I will show you, step by step, how you can combine AWeber with other (online) software programs to automate your email marketing campaigns even further without loosing a 'personal touch/voice'. PayPal is only one of the programs discussed.

"E-book" (192 pages)



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Q&A's on The Best AWeber Strategies & Tactics for Small Businesses E-training

What is AWeber Autoresponder?


AWeber is an online software program you can use for your email marketing. From sending out your email newsletter weekly, monthly or even daily to - sometimes even more effective - automating your sales messages through the autoresponder (follow-up) feature. It is a great marketing tool that delivers automatic e-mail responses, updates, offers, and instant messages.
AWeber's autoresponder puts an online OR offline business on Auto-Pilot. The Autoresponder works tirelessly, 24 hours a day / 7 days a week/ 365 days a year.

With the AWeber online software, you will be able to:

  • set up unlimited campaigns
  • unlimited messages
  • spam checker
  • text or html-based messages
  • create blog-alerts every time you publish a new post
  • manage your subscribers
  • accessible from every where you have access to the Internet.

Why AWeber is so powerful:
Ensuring requested opt-in email is delivered to subscriber inboxes is an increasingly difficult battle in the age of spam filtering. Open and click through response rates can be dramatically affected by as much as 20-30% due to incorrect spam filter classification.

Confirming that the people who ask for your information have actually requested to be on your list is the number one step in the battle for deliverability. AWeber is using a process called confirmed opt-in or verified opt-in to send a unique link to the attempted subscriber when they request information. Before adding the person to your list they must click that unique link verifying that they are indeed the same person that owns the email address and requested to subscribe. Plus AWeber itself (their email server that sends out all your messages in your name) is White-listed - ensuring an almost 99.9% deliverability.

I'm thinking about using AWeber, is this E-book for me?


Definitely! From day one on you will benefit from all the trial and errors we made when we started with AWeber (in Oct 07). You don't have to re-invent the wheel to find out what works best - saving you precious time, effort and perhaps also frustrations - so you can concentrate on growing your email lists and therefore your business in the most effective and ethical way possible.

The E-book also contains tips and advice on other web-marketing aspects, not just on how to set up your campaigns or where and how to insert web forms to your website/blog.

Preview of the Best AWeber S&T's available here

"E-book" (192 pagesl)


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I'm already using AWeber, is this E-book for me?


Definitely! This E-training will enable you to use it at a higher / or even maximum potential. No matter if you have been using AWeber just for a few months or for years - the Strategies and Tactics in this E-training (and many more other web marketing tips) will give you enough pointers, ideas and insight to unleash AWeber's full power.

Preview of the Best AWeber S&T's available here

"E-book" (192 pages)


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Why select this E-book over AWeber's own knowledge base and tutorials?


Besides being one of the most used autoresponder AWeber is also known for its excellent technical support service, no doubt about it.
AWeber has its own excellent online knowledge base, technical support and step-by-step videos, explaining and teaching you the what and the how of their system. We've been helped out by AWeber plenty of times - reading through their knowledge base, watching some of the tutorial videos and submitting technical tickets to the support team.

The Best AWeber Strategies and Tactics for Small Businesses E-book will go beyond the what and the how, it will explain and teach you the why behind our strategies and tactics:

Why you should follow certain steps in certain sequences;

Why you are sometimes advised not to follow AW standard set-up guide-lines; and

How to implement simple, but powerful, combinations you will not find (or not in detail) mentioned in the knowledge base.

You will learn all the tips, tricks and techniques in online lesson. All of the lessons will contain step-by-step instructions (with clear screen shots), showing you exactly what you must do to achieve the results we consistently achieve. More than AWeber's own step-by-step videos they will go beyond the mechanics and demonstrate both the how as well as the why.


"Karin, you're showing us features of Aweber that I wasn't even aware of like combining with Paypal. The Guide is jam-packed with features and adds value to my Aweber experience and I advice everyone: if you already use Aweber, then this training will help you hyperdrive your email marketing into outer-space!

Muhammad Shuaib - Ace Properties
Commercial and Residential Property Consultants

Other (local) small businesses have followed my "AWeber Strategies and Tactics" 1-2-1 workshops. The results are relatively immediately and profitable as every single one of my clients has seen an almost immediately increase in leads, prospects and conversion rate. In other words: their invested time, money and effort has produced a profitable return which can be seen as profit on the balance sheet. Time-after-time, with every new marketing campaign, my 1-2-1 workshop clients have added prospects and customers to their growing lists. Even, and in some cases especially, when they were already using AWeber.

Money Back Guarantee

Your purchase comes with an absolute risk free guarantee:

if after 90 days, having used and implemented the Strategies and Tactics from the E-book you still don't see a much improved result in the effects of your email marketing campaigns, send me an email, detailing what you have done with the Training and how you have used it to unleash AWeber's true potential for your business but without any noticeable better results and

1 plus 1 makes 3 will refund you the paid purchase price at once!


Karin H. (Keep It Simple Sweetheart, specially in business)

Managing Director "Wood You Like Ltd"
Proprietor "1 Plus 1 Makes 3", where combined expertise gives you triple value
Author of "The Kiss Business - The Keep It Simple Sweethear Principle in business"

p.s. Your competitors may already use email marketing in the most efficient profitable way or might do so in the very near future! Don't be left behind!
Select one of the options below, discover all the secrets of AWeber, implement the practical Strategies and Tactics and get massive competitive advantage. They'll never catch up!

"E-book"(192 pages)


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Karin H: 1 Plus 1 Makes 3 - Charing, Kent UK